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🔥Make Your First 5 Posts

If you are new to Blotato and want a complete walkthrough, watch the Blotato Beginner Tutorial.

Login

Log into Blotato: https://my.blotato.com

Once you're in, you'll be taken to the dashboard where you can start creating content.


Add Context

To generate content, provide Blotato with any topic or piece of context. Add it under Context in the left sidebar of the AI Agent:

✅ Website or article

✅ YouTube video

✅ TikTok video

✅ Podcast

✅ Audio file

✅ PDF

✅ Perplexity AI prompt

✅ Paste in any text

Let's say you want to create social media posts based on a YouTube video:

1. Copy the YouTube video link

3. In blotato, click "+ Add Context" > "Youtube" > paste the link

4. Click "Add"


Select Platforms and Create Posts

Blotato publishes to:

✅ Instagram

✅ LinkedIn

✅ Facebook

✅ Threads

✅ TikTok

✅ Twitter

✅ Bluesky

✅ Youtube

✅ Pinterest

  1. Open the AI Agent.

  2. Confirm your source material is selected under Context in the left sidebar of the AI Agent.

  3. Type: "Using my context, create five posts for Instagram, LinkedIn, Facebook, Threads, and TikTok. Adapt each post to the platform."

  4. Press Enter.

  5. Wait for the five draft cards to appear.

Once generated, edit the draft posts to match your voice and brand.

Use Chat on the right side for quick edits and brainstorming, such as:

  • Remove unnecessary formatting (like asterisks or extra spaces).

  • Insert a direct quote from the context (especially useful for YouTube videos).

  • Research 30 viral hooks related to my post.

  • Regenerate drafts to get many variations.


Add Images or Videos

Visuals often boost engagement, and Blotato makes it easy to add them. Platforms like Tiktok, Instagram, and Youtube REQUIRE your post to have images/videos.

You can:

✅ Upload your own images or videos.

✅ Generate AI-powered images or videos.

Click Photo / Video to add images or videos:

If you want an eye-catching image for your LinkedIn post, click "Generate Realistic Image", and Blotato will make one in a few moments. If you don’t like the first result, click "Regenerate" to get a new variation or click "Edit Prompt" to edit the AI image prompt.


Publish or Schedule Your Posts

Once you're satisfied with your drafts:

  1. Click a draft card.

  2. Select at least one social account in the Schedule panel.

  3. Choose Now, Pick a time, or Next free slot time under Scheduling for.

  4. Select a date and time when you choose Pick a time.

  5. Click Publish Now or Schedule.

Once published, your posts move to the "Published Posts" screen. Track them there.


Reuse a Post Across More Platforms

To publish the same content to more social accounts without rewriting it:

  1. Open the original draft in the AI Agent.

  2. Select each connected social account in the Schedule panel.

  3. Choose Now, Pick a time, or Next free slot time.

  4. Select a date and time when you choose Pick a time.

  5. Click Publish Now or Schedule.

The Schedule panel lists accounts already connected to Blotato. If an account or platform is missing:

  1. Connect the missing account.

  2. Return to the draft in the AI Agent.

  3. Select the account in the Schedule panel.

If the original draft is no longer available, click New post and paste the original text into the blank draft.

Different Platform Character Limits

Selecting several accounts does not rewrite one caption for each platform. Blotato checks the caption against each platform's character limit. A caption accepted by LinkedIn or Facebook might be too long for Threads or a standard X account.

To create a shorter version:

  1. Open the draft in the AI Agent.

  2. In the Chat panel on the right, ask Blotato to shorten the post for the target platform.

  3. Review the shorter version.

  4. Schedule it to the account with the lower character limit.

For example, finalize a longer LinkedIn version for LinkedIn and Facebook. Then ask Chat to shorten it for Threads or X.

See Social Platform Requirements for each platform's limits.


Saved Draft Posts

All draft posts are automatically saved by Blotato.

Draft posts are tied to the browser where you created them, so drafts made on your laptop will not appear on your phone or another computer. Scheduled and published posts are visible from any device. See: Why don't my drafts show up on my phone?

To start a blank draft, click New post. To generate a draft from your context, type a prompt in the chat box at the bottom of the AI Agent.


Bonus Tips for Better Content Quality

  • Personalize Your Posts: AI-generated content is a great starting point, but adding your own insights, experiences, and opinions makes your content way more authentic and stand out.

  • Use Platform-Specific Formatting: LinkeiIn posts may benefit from bullet points, while Instagram captions should include engaging hooks and hashtags. Experiment a lot and observe what the top creators in your industry are having success with.

  • Experiment With Different Styles: If a draft post doesn’t feel right, regenerate it using different prompts to see what works best. I personally generate at least 5 drafts, then choose the best one and start tweaking it.

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