> For the complete documentation index, see [llms.txt](https://help.blotato.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.blotato.com/platforms/facebook/faqs.md).

# FAQs

## How do I publish a regular Facebook post (not a Reel or Story)?

Text-only posts and image posts publish as regular Facebook feed posts by default. **Videos always publish as Reels** -- Facebook no longer supports regular feed videos through the API. See [Facebook Reel requirements](/tips-and-tricks/social-platform-requirements.md#facebook) for size, duration, and aspect-ratio specs.

**Using the Blotato web app:** Leave the Reel/Story selector unselected for text or image posts. Videos automatically publish as Reels.

**Using the Blotato API or n8n/Make.com:** Omit `mediaType` for text or image posts. For videos, set `mediaType` to `"reel"`. Set `"story"` for Stories.

***

## How do I add a first comment to my Facebook post?

Blotato's **First Comment** field auto-posts a comment right after your Facebook post publishes.

* **Web app:** Fill in the **First Comment** field in the Facebook post/schedule options.
* **API/MCP:** Set `target.firstComment` in [Publish Post](/api/publish-post.md#facebook), or pass `firstComment` to the `blotato_create_post` MCP tool.

First comments work on feed posts and reels, up to 8000 characters. Stories are not supported.

***

## Why don't older Facebook comments show up?

Blotato does not backfill comments. It starts capturing comments once your account has comments enabled and you connect or reconnect your Facebook account. Comments left before then do not appear.

Blotato also retains comments for up to 45 days. Comments older than 45 days may no longer appear.

To grant the comment permission, reconnect your Facebook account in [Settings > Social Accounts](https://my.blotato.com/settings). See [Connect Facebook](/settings/social-accounts/facebook.md).

***

## Can I read or reply to Facebook comments in Blotato?

Yes. Blotato reads and posts comments on your published Facebook Page posts through the [Comments API](/api/comments.md) and the [MCP tools](/api/mcp/tools.md).

You can list comments, post a top-level comment, and reply to a top-level comment. Comments work on your Facebook **Pages**, not personal profiles, up to 8000 characters.

Blotato does not support:

* Replies to replies. You can reply to a top-level comment, but not to a reply.
* Commenting on other people's posts.

If you connected your account before comments launched, reconnect it to grant the permission. See [Connect Facebook](/settings/social-accounts/facebook.md).

***

## Can I read or send Facebook messages in Blotato?

Yes. Blotato reads and sends direct messages on your Facebook Page through the [Messages API](/api/messages.md) and the [MCP tools](/api/mcp/tools.md).

You may reply to people who already have a conversation with your Page, or send a private reply to a comment on your posts. Facebook limits who you can message and when:

* If they sent a direct message to you, you have 24 hours to respond to them.
* If they posted a comment to one of your posts, you have up to 7 days to send a single private reply/direct message to them. You may not message them again after your private reply until they re-open your 24-hour messaging window.

Blotato does not support cold outreach or messaging people who have not contacted your Page.

Sending a message to a new person counts toward your plan's monthly active-contacts limit. See [Active Contacts](/settings/billing-and-credits.md#active-contacts).

If you connected your account before messaging launched, reconnect it to grant the permission. See [Connect Facebook](/settings/social-accounts/facebook.md).

To reply automatically when someone comments on your Page post or sends your Page a message, set up a [DM automation](/features/dm-automations.md).

***

## Can Blotato auto-reply to Facebook comments and DMs?

Yes, on your connected Facebook Pages. Set up a [DM automation](/features/dm-automations.md). When someone comments a keyword on your Page post, or sends your Page a keyword message, Blotato answers with a direct message.

Automations run on Pages only, never on a personal profile or a Group.

An email gate and a webhook run on Facebook Pages. The gate asks the person for their email before your message sends, and the webhook posts the captured address to your own endpoint. A follow gate runs on Instagram only, and a Facebook automation rejects it. See [DM Automations](/features/dm-automations.md).

***

## Can Blotato post to Facebook Groups?

No. Blotato publishes to Facebook **Pages** only. Facebook's API does not let third-party tools post to Facebook **Groups** or personal profiles, so connect and publish to a Facebook Page instead.

To post to a Page, connect it in [Settings > Social Accounts](https://my.blotato.com/settings) and make sure your Facebook login has an **Admin** role on the Page.

See: [Facebook Limitations](/platforms/facebook/limitations.md)

***

## What is the Facebook posting limit?

Blotato limits Facebook publishing to 25 posts per 24 hours per Page. Each Page has its own independent limit, so posts to one Page do not count against another.

If you connect 3 Pages from the same Facebook login, each Page publishes up to 25 posts in a 24-hour window. Facebook also recommends staying under 5 posts per day per Page for organic reach.

See: [Facebook Limitations](/platforms/facebook/limitations.md#25-posts-per-24h-per-page)

***

## Why does my Facebook post show the blog's image instead of the image I attached?

When your Facebook post contains a link, Facebook generates a link preview card and uses the link page's own preview image (its featured image). Facebook shows that image instead of the image you attached. This is Facebook's behavior, not Blotato's, and it applies whether you schedule from the web app or through Claude, n8n, or Make.com.

To keep your own image, remove the link from the post:

1. Open the post in the **AI Agent**: <https://my.blotato.com/agent>
2. Delete the link from the post text.
3. If you still want to share the URL, paste it as plain text in the caption instead of as a preview link.
4. Confirm your attached image is the one you want.
5. Schedule or publish the post.

With no link in the post, Facebook keeps the image you attached.

See: [Facebook Limitations](/platforms/facebook/limitations.md)

***

## My Facebook Pages won't connect or don't appear after selecting them

First, reconnect your account:

1. Go to [Settings > Social Accounts](https://my.blotato.com/settings) and click **Reconnect** on Facebook.
2. In the Meta permissions popup, choose **"Opt in to current Pages only"** and select each Page individually.
3. Make sure your Facebook login has **Admin** access on the Page.
4. If Pages still don't show, open Meta Business Suite > Settings > Accounts > Apps, remove the Blotato app, then reconnect.

If reconnecting keeps failing across all your accounts, or your Pages disappear right after you select them, it may be a temporary Meta/Facebook outage rather than a problem with your setup. Meta outages break account connection and reconnection, not just publishing. Wait a while and retry. A clue: publishing to Instagram and Facebook also fails at the same time.

***

## Blotato connected the wrong Facebook Page, or only shows a Page I don't want

Facebook imported a Page you don't want because the connection skipped the Page picker. Reconnect and open the picker so you choose the Page yourself:

1. Go to [Settings > Social Accounts](https://my.blotato.com/settings) and click **Reconnect** on Facebook.
2. When the Facebook popup appears, click the blue **"Edit Settings"** link (older Facebook versions label it **"Edit Previous Settings"**).
3. In the Page picker, check off the Page you want and uncheck the Pages you don't.
4. Finish connecting.

If the **Edit Settings** link does not appear and Facebook keeps importing every Page, remove the **Blotato** app under Meta Business Suite > Settings > Accounts > Apps, then reconnect from scratch so the picker shows again.

Open the reconnect flow in an incognito browser window while logged into only the Facebook account you want.

See: [Facebook Connection Guide](/settings/social-accounts/facebook.md)

***

## Facebook shows Blotato as connected, but Blotato shows no Facebook account

This means the authorization started on Facebook's side but never finished inside Blotato. Facebook lists Blotato under your Business Integrations, while Blotato has no connection to sync. Waiting does not fix it, because there is no half-connection for Blotato to complete. Clear the stale authorization and reconnect from scratch:

1. Open **Meta Business Suite** or **Business Manager**, then go to **Settings (gear icon) > Accounts > Apps** (your Business Integrations list).
2. Remove the **Blotato** app. This clears the cached, half-finished connection.
3. Go back to Blotato and open [Settings > Social Accounts](https://my.blotato.com/settings).
4. Click **Connect** for Facebook.
5. In the Meta permissions popup, choose **"Opt in to current Pages only"** and select each Page individually.
6. Confirm your Facebook login has an **Admin** role on the Page.

If Blotato still shows no account after a fresh reconnect, and Instagram or Facebook publishing fails at the same time, it may be a temporary Meta outage. Wait a while and retry.

See: [Facebook Connection Guide](/settings/social-accounts/facebook.md)

***

**Didn't find your answer?**

* [General FAQs](/support/faqs.md)
* [API FAQs](https://github.com/Blotato-Inc/help.blotato.com/tree/main/api/faqs.md)


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